LRA PR Adds Two to Growing Agency Team

New Hires Support Growing Portfolio of Work in Hospitality, Tourism, and Lifestyle Brand PR

Washington, DC—LRA PR President Anthony Hesselius announced today the expansion of the boutique agency’s team of public relations and digital marketing professionals. Publicist Casey Dufrene and Junior Publicist Hannah Kim join LRA at a time when the firm’s innovative and resilient clients in hospitality, travel and tourism, and consumer events begin to reopen and reestablish themselves following a year of countless challenges. 

Dufrene has relocated from Austin, Texas, to join the DC-based agency. In Austin, she spent two years as an account manager at Covalent Logic with clients in a range of industries including restaurants and bars, statewide and national government agencies, airports, industrial manufacturing, and nonprofits. Over her career, she has helped clients bring consumer and B2B campaigns to life through digital marketing, print, outdoor, social media, traditional PR, and event activations. At LRA, she contributes to the agency’s award-winning strategic communications team, lending her expertise to clients that include Atlas Brew Works and Richard Sandoval Hospitality. 

Kim, a recent graduate of James Madison University, comes to LRA with an impressive portfolio of work gained through internships and study programs. For the past year, she has been an integral part of the social media, marketing, and communications team at the DowntownDC Business Improvement District (BID), building social media content for the organization’s public platforms, and building relationships with key stakeholders through community outreach. Fluent in English, Spanish, and Korean, Kim will support an array of LRA’s lifestyle clients including LeftField Media’s roster of pop culture and anime conventions, the forthcoming Western Market by CANA Development and MRP Realty, Restaurant Association Metropolitan Washington, and of course the DowntownDC BID.

For photos of the new members of #TeamLRA, or for more information, contact anthonyh@lindarothpr.com. 

About LRA PR

The team at LRA PR excels at providing creative connections through media relations, integrated digital marketing, and special events to produce comprehensive public relations plans. Since 1982, LRA has built a legacy of expertise supporting clients in food and beverage, travel and tourism, as well as a range of lifestyle brands. For more information, visit www.lindarothpr.com or on social media @LindaRothPR.

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