Samantha Pell Joins LRA PR

Seasoned sports journalist expands agency work in lifestyle, entertainment and hospitality

Washington, DC—LRA PR President Anthony Hesselius announced today the appointment of Publicist Samantha Pell. Pell joins the boutique agency having built an impressive portfolio of accomplishments in sports journalism. Her position expands the public relations and digital marketing firm ahead of a significant growth in work on behalf of consumer events, hospitality, and tourism. 

Samantha Pell, courtesy of Samantha Pell

Pell was most recently the National Hockey League and Washington Capitals beat reporter for The Washington Post, a position she held for the past four years. There, she earned a reputation for creative and dynamic storytelling, player profiles and breaking news. She earned the trust of both the team and the league, owners, partners, and other stakeholders, always focused on reaching readers with compelling details. She brings that passion for writing and ideation, as well as a keen understanding of deadlines, to her new role in public relations. 

Previously, she served as both a high school sports reporter and initially a sports intern for The Washington Post, writing a variety of stories across amateur and professional sports. Her coverage spanned Major League Baseball, the National Football League, the Professional Golf Association Tour, World Team Tennis, the Citi Open, and the region’s impressive high school athletes. Before coming to DC, she supported digital media and marketing for the WNBA Seattle Storm, wrote for Scout.com, and cut her teeth writing for the Associated Press and Dallas Morning News sports beats. 

At LRA, Pell will contribute to the agency’s award-winning strategic communications and digital marketing teams, lending her expertise to clients that currently include Events DC, hotel properties from Hilton Worldwide, Marriott International, Kimpton Hotels & Restaurants and Royal Sonesta, and Restaurant Association Metropolitan Washington. 

Follow her on Twitter or Instagram at @SamanthaJPell. For more information about LRA or to speak with Ms. Pell, contact anthonyh@lindarothpr.com. 

About LRA PR

The team at LRA PR excels at providing creative connections through media relations, integrated digital marketing, and special events to produce comprehensive public relations plans. Since 1982, LRA has built a legacy of expertise supporting clients in food and beverage, travel and tourism, as well as a range of lifestyle brands. For more information, visit www.lindarothpr.com or on social media @LindaRothPR.

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